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It's bound to happen. Business is good and things seem to be running without a fault. We're feeling pretty confident and comfortable, however suddenly there's a change in the wind, a full moon, a curse.... and everything slows, right, down.As … [Read more...] about Planning Ahead and Embracing the Quieter Moments in Business

Does your business revolve around a niche interest? Does your typical customer share a common pursuit, hobby or passion? Expanding your business from solely transnational existence to a community hub of like-minded people can increase loyalty, … [Read more...] about The Pursuit of Like-Minded People And Community Building

Getting started with a business idea and the launch can be an exciting time. While there will no doubt be bumps along the way, we are often focused on the positives and spend little time preparing ourselves for when things could go catastrophically … [Read more...] about What Happens When A Disaster Occurs? Preparing for Worst Case Scenarios

A great way to bring awareness to what you do and generate loyalty is by capturing the emotion that's created in your product and service.It's common for a lot of people to experience a level of joy or satisfaction when they make a purchase. It's … [Read more...] about Connect With Your Audience On a Deeper Level by Capturing Moments

Businesses are still trying to successfully navigate the world of social media, with many experts out there having varying opinions of how businesses can best utilise the way in which many of us communicate and exchange information.For me, I try … [Read more...] about Open The Curtain To Your Business with Social Media